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Published on January 2nd, 2014 | by Steve Gardman

New Jersey’s Online Gambling Market Continues To Grow

Online gambling accounts in New Jersey continue to progress steadily as the New Jersey Division of Gaming Enforcement reported around 126,000 accounts created in the first month. Online gambling was launched in the state on Nov. 26 and has grown from modest five-figures to well over six figures. The casinos launched in the state feature an array of poker and casino games that attracts thousands of new players each week. The number of accounts created in the last week saw an increase of 16,285 over the previous week.

Borgata, Trump Plaza, Tropicana Casino and Resort, Trump Taj Mahal and Golden Nugget are some of the world renowned casinos that have procured state licenses. Caesars Atlantic City and Bally’s Atlantic City are also in the running.

Borgata offers a host of games at www.Borgatacasino.com, www.Borgatapoker.com and www.NJ.Partypoker.com powered by Bwin.Party Digital Entertainment. Caesars games run with software from its partner 888 Holdings are available at www.HarrahsCasino.com, www.WSOP.com, us.888.com, us.888poker.com and us.888casino.com. Their recent deal with Amaya Gaming has its games library available at www.CaesarsCasino.com.

Tropicana operates www.tropicanacasino.com and www.virgincasino.com with games provided by GameSys. Golden Nugget and Bally’s games can be found on www.GoldenNuggetCasino.com and nj-casino.goldennuggetcasino.com. Trump Taj Mahal Associates offers its products through Ultimate Gaming at www.ucasino.com. Trump Plaza Associates and Betfair have their products on betfaircasino.com. While one property in Atlantic City shut down in December, over half of the 11 existing casinos have an online casino presence.

The Party Borgata Network has a major share in New Jersey’s online poker market with a seven-day average of 240 players for cash games. WSOP.com is next in line with 150 players while the rest are sure to pick up as more players begin to sign up. In Nevada, Ultimate Poker and WSOP are the only two firms operating and are almost on even terms although WSOP is ahead in the race. Over in Delaware, the Delaware Poker Network hosted from DoverDowns.com which is powered by 888 and Scientific Games, recorded an average of 16 players over the last seven days.

From the available statistics New Jersey is a clear winner despite online gambling being a month old. It has the largest population and economy and is likely to surge ahead in terms of revenue and tax dollars collected. Studies indicate that the New Jersey online poker market may manage to generate between $40 and $65 million in its first year in tournaments and cash games. Gov. Chris Christie expects the figure to be around $1.2 billion.



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